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Capabilities
Charlton Research Company specializes in analyzing changes in today's socio-political and economic environments. By combining research findings with public policy issues and political insights, our consulting staff provides clients with timely, cost-effective intelligence and advice.
Public Policy Strategists Charlton Research Company is a full-service
research and consulting firm which specializes in conducting public
affairs and public policy research for a wide variety of clients
ranging from large corporations and trade associations to government
and quasi-governmental agencies. Recently, the firm has explored
various issues including: corporate reputation, values, taxes,
regulatory reform, crime, the economy, social concerns, foreign
policy, the environment, health issues, education and health care
reform. Public Policy & Public Affairs Strategies
By combining our research efforts with public policy insights, Charlton Research Company staff members can aid our clients in designing and implementing timely and effective issue assessments and communications strategies.
Corporate Image and Brand Strategists Charlton Research Company is a full service national marketing research firm providing corporate image assessment, brand assessment and strategic planning assistance to corporations servicing both businesses and consumers. The firm takes an active role in analyzing a company's strengths and weaknesses in today's competitive marketplace.
Marketing And Communication Strategies
Using qualitative and quantitative research
methods, Charlton Research Company assesses current corporate image
issues including: leadership, company credibility, product quality,
service responsiveness, spokespeople credibility, and communications
techniques. By analyzing public opinion on issues that are essential
to an organization's corporate image, our clients are able to create
an effective communications strategy to successfully define their
position in the marketplace, maintain their leadership status, or
change market positions. We also work with clients in generating new
product ideas, evaluating consumer purchasing patterns, testing
advertising concepts, and measuring the effectiveness of public
relations programs.
Association and Membership Strategists Charlton Research Company's extensive
experience in research and strategic planning aids our clients in
determining future direction for their organization. During the last
few years, Charlton Research Company has conducted extensive
research on various issues affecting national and statewide trade
industry associations. The firm has conducted thousands of telephone
interviews and mail surveys, and hundreds of focus groups and
executive interviews for such organizations nationally.
Our
projects have included focus group work, one-on-one interviews,
leadership studies, values studies, national, state and local public
opinion studies, communications strategies, and development of
outreach programs. The firm also specializes in interviewing special
audience groups, including industry executives, physicians,
legislative staff, environmentalists and community leaders. Political Strategists Charlton Research Company has extensive experience at all levels of politics and with all types of political campaigns. We have worked successfully on presidential, U.S. Senate, congressional, state legislative and local officials' campaigns. In addition to political candidate work, Charlton Research Company has worked for numerous political organizations, associations, political action committees and independent expenditure efforts.
Political Consulting
Charlton Research Company has also
incorporated our strong issues background with our political
experience to develop a powerful initiative methodology which we
have successfully employed in many state and local initiative
campaigns.
Models and Methodologies Our goal is to help our clients understand
public opinion-often a segment of the public-to better effectuate a
program or address an issue with which they are confronted. In order
to analyze data and obtain a deeper level of results for our
clients, Charlton Research Company uses various proven, and
innovative, models and methodologies.
Products and Services Charlton Research Company is in the business
of serving our clients. We are proud of the products we generate,
diligently working to make sure those products are presented in a
timely and effective fashion. We oversee all aspects of research,
from initial issue identification to targeting specific client
needs, to assessing opinion leader and public opinion, to developing
and presenting reports and furthering consulting efforts. In
addition to our field work and research analysis, Charlton Research
Company provides on-going consulting for companies who wish to have
a continual source of the most up-to-date information on political
and public policy issues across the nation.
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333 Limpy Creek Road • Grants Pass, OR 97527 • (541) 476-4050 • Fax (541) 476-4051 13017 Wisteria Drive #452 •
Germantown, MD 20874 • (301) 515-2800 • Fax (301) 515-2807 |
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